Total Ad Performance virus: what it is and how to remove it

Total Ad Performance virus is an incredibly annoying and hard-to-remove computer virus, which continues to spread over the Internet and infect users' computers. Although it belongs to adware category, it seems that this PC infection is much more complicated than the majority of adware-type programs, and it is not possible to remove it by applying removal techniques that help to remove other ad-supported programs.

Facts checked October 7, 2026. Removal steps tested on Windows 11 (26H2) and checked against Microsoft's and the browser makers' current documentation. Sections marked as our earlier report are the original text: they describe the threat as it was then and have not been reviewed since. The 2026 status, the removal steps and the questions are current.

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Total Ad Performance virus: screenshot
Total Ad Performance virus as our 2016 report showed it.

Total Ad Performance virus: summary

Detection namesNo Microsoft detection name is known
DistributionNot recorded in the old report
DamageNot recorded in the old report
NameTotal Ad Performance virus
TypeAdware extension
SymptomsAn unknown program in Installed apps
Removal

Scan the PC with security software to find and remove the malware and anything installed with it. Fortect scans Windows for malware and repairs the system files and settings it damaged.

Remove it nowTo use the full-featured product, you have to purchase a license for Fortect. The scan is free.
Show 4 more facts
EvidenceOne write-up by a security site; details still limited
ProgramTotal Ad Performance virus
First seen11 August 2016
Facts checked7 October 2026

Is Total Ad Performance virus dangerous?

From our report of Aug 2016 · not reviewed since

How to deal with the stubborn Total Ad Performance virus?

Total Ad Performance virus is an incredibly annoying and hard-to-remove computer virus, which continues to spread over the Internet and infect users' computers.

Although it belongs to adware category, it seems that this PC infection is much more complicated than the majority of adware-type programs, and it is not possible to remove it by applying removal techniques that help to remove other ad-supported programs. Total Ad Performance removal is a complicated procedure, and it can be very hard to remove it manually.

This ad-supported application tends to hide its primary processes from the user, and the only sign of its existence is an unstoppable flow of intrusive pop-up ads. These ads can be marked as Total Ad Performance ads or ads by Total Ad Performance.

Typically, these ads contain misleading information about computer security status and urge to install rogue anti-spyware programs, ask to provide an e-mail address or to sign up for suspicious memberships or participate in questionable lotteries.

It might also start sending bogus shopping offers with non-existent coupons, discount codes and similar content. It is HIGHLY advisable not to click on these ads because they can immediately redirect you to insecure third-party pages filled with more vague ads or links. For that, we suggest using software.

Total Ad Performance virus: screenshot
Total Ad Performance virus in our 2016 report.

From our report of Aug 2016 · not reviewed since

How does Total Ad Performance hijack the computer?

This nerve-wracking application can be installed on the computer system by clicking on an infectious link, installing a rogue browser add-on or application and in various other situations.

Most of the time, it arrives alongside freeware or shareware, if the user fails to install these programs using Custom/Advanced settings. Typically, rogue applications include permissions to install optional programs alongside them within "recommended" settings - Default, Basic, or Standard option. Be aware of that and make sure you adjust installation settings in a correct way.

Select Advanced or Custom settings, and then remove tick signs from checkboxes next to every individual permission to make any type of adjustments to your computer system. That means do not allow any programs, any browser add-ons, toolbars, search engines to be installed. Then just finish the procedure by proceeding to the further steps.

How to remove Total Ad Performance virus

How to remove the Total Ad Performance virus extension

Do the browser steps in every browser and profile on the PC, then check Windows for the program that installed the extension.

  1. Step 1: Remove extensions you did not add

    In Chrome open chrome://extensions, in Edge edge://extensions, and in Firefox the menu > Extensions and themes.

    Remove every extension you do not remember adding, especially search, new tab, coupon, PDF, weather or video downloader add-ons. Check every browser and every profile, because each keeps its own list.

    If an extension has no Remove button or comes back, a browser policy holds it (see "Managed by your organization" in the procedure below). The pages are the same on Windows 11 and Windows 10.

    Chrome menu with Extensions and Manage extensions highlighted
    Chrome on Windows 11: More > Extensions > Manage extensions.

    Full procedure with screenshots: Remove a browser extension

  2. Step 2: Uninstall Total Ad Performance virus

    Total Ad Performance virus is removed like any other program, from the list of installed apps. In Windows 11 that is Settings > Apps > Installed apps, in Windows 10 Settings > Apps > Apps & features, and in both you can also use Control Panel > Programs and Features.

    Select Total Ad Performance virus, click Uninstall and follow the uninstaller to the end. Then look at the entries just above and below it when the list is sorted by date: bundled programs install at the same minute.

    Full procedure with screenshots: Uninstall a program or app in Windows On uGetFix

  3. Step 3: Reset the browser

    A reset removes what the steps above could miss:

    • changed start pages
    • site permissions
    • hidden settings

    In Chrome open Settings > Reset settings > Restore settings to their original defaults; in Edge Settings > Reset settings; in Firefox Help > More troubleshooting information > Refresh Firefox.

    Tip: Bookmarks and saved passwords stay, while extensions are turned off and the search engine and start page return to the defaults.

    Reset every browser on the PC, including Edge, which Windows 11 and Windows 10 always have.

    Chrome Settings page with the Reset settings section open
    Chrome on Windows 11: Settings > Reset settings.

    Full procedure with screenshots: Reset a browser and fix a hijacked search engine

  4. Step 4: Scan the PC, then run the offline scan

    A scan finds the parts of Total Ad Performance virus that the manual steps cannot see. In Windows Security > Virus & threat protection > Scan options, start a Full scan and quarantine what it reports.

    Follow it with Microsoft Defender Antivirus (offline scan) > Scan now, which restarts the PC and checks the disk while Windows and the malware are not running.

    It takes about 15 minutes and works the same in Windows 11 and Windows 10. If either scan finds something, run the full scan again after removal until it comes back clean.

    Windows Security Scan options with Microsoft Defender Antivirus offline scan selected
    Windows 11: Windows Security > Virus & threat protection > Scan options.

    Full procedure with screenshots: Run a Microsoft Defender Offline scan

Instructions for each browser and system

The detailed steps for every browser and system this guide covers. Open the one you use.

Uninstall from Windows

Please keep in mind that Total Ad Performance malware surpasses other adware-type viruses and it is extremely hard to remove. To delete this threat from your system, you will have to find and remove all programs that seem suspicious, but also all free programs that you do not use and you cannot remember installing. Also, we suggest you to try and remember when did these ads first started to show up. Think about the date and try to find programs that were installed on your PC on that or the previous day. Then follow further instructions and clean each of infected browsers. In the worst case, you might need to reinstall them.

Uninstall from Windows 10/8:

  1. Type Control Panel into the Windows search box and open the result.
  2. Under Programs, select Uninstall a program.Uninstall from Windows 10/8

Uninstall from Windows 7/XP:

  1. Click on Windows Start > Control Panel (Windows XP users should click on Add/Remove Programs).
  2. In Control Panel, select Programs > Uninstall a program.Uninstall from Windows 7/XP

Remove the unwanted program:

  1. In the Programs and Features window, look for any recently installed suspicious entries, select them, and click Uninstall.
  2. If User Account Control appears, click Yes to confirm, then complete the removal.Uninstall the unwanted program from Windows
Remove from Google Chrome

Delete all suspicious toolbars, gadgets, and other extensions from Chrome to get rid of Total Ad Performance spam.

Delete malicious extensions from Google Chrome:

  1. Open Google Chrome, click on the Menu (three vertical dots at the top-right corner) and select More tools > Extensions.
  2. In the newly opened window, you will see all the installed extensions. Uninstall all suspicious extensions related to the unwanted program by clicking Remove.Remove extensions from Chrome

Clear cache and web data from Chrome:

  1. Click on Menu and pick Settings.
  2. Under Privacy and security, select Clear browsing data.
  3. Select Browsing history, Cookies and other site data, as well as Cached images and files.
  4. Click Clear data.Clear cache and web data from Chrome

Change your homepage:

  1. Click menu and choose Settings.
  2. Look for a suspicious site in the On startup section.
  3. Click on Open a specific or set of pages and click on three dots to find the Remove option.

Reset Google Chrome:

If the previous methods did not help you, reset Google Chrome to eliminate all the unwanted components:

  1. Click on Menu and select Settings.
  2. In the Settings, scroll down and click Advanced.
  3. Scroll down and locate Reset and clean up section.
  4. Now click Restore settings to their original defaults.
  5. Confirm with Reset settings.Reset Chrome 2
Remove from Mozilla Firefox (FF)

Open Firefox add-ons page and delete all suspicious add-ons that seem at least a bit questionable to you.

Remove dangerous extensions:

  1. Open Mozilla Firefox browser and click on the Menu (three horizontal lines at the top-right of the window).
  2. Select Add-ons.
  3. In here, select the unwanted extension and click Remove.Remove extensions from Firefox

Reset the homepage:

  1. Click three horizontal lines at the top right corner to open the menu.
  2. Choose Settings.
  3. Under Home, set your preferred homepage and new tab settings.

Clear cookies and site data:

  1. Click Menu and pick Settings.
  2. Go to Privacy & Security section.
  3. Scroll down to locate Cookies and Site Data.
  4. Click on Clear Data...
  5. Select Cookies and Site Data and Temporary cached files and pages, then click Clear.Clear cookies and site data from Firefox

Reset Mozilla Firefox

If clearing the browser as explained above did not help, reset Mozilla Firefox:

  1. Open Mozilla Firefox browser and click the Menu.
  2. Go to Help and then choose Troubleshooting Information.Reset Firefox 1
  3. Under Give Firefox a tune up section, click on Refresh Firefox...
  4. Once the pop-up shows up, confirm the action by pressing on Refresh Firefox.Reset Firefox 2
Delete from Safari

Go to Safari extensions and clean your browser using these instructions. Be careful and make sure you delete all suspicious extensions from it.

Remove dangerous extensions:

  1. Open Safari, click Safari in the menu at the top-left of the screen, and select Preferences.
  2. Go to the Extensions tab, look for any suspicious entries, and click Uninstall to remove them.Remove extensions from Safari

Clear history and website data:

  1. Click Safari in the menu and pick Clear History.
  2. Set Clear to all history and confirm with Clear History.Clear history from Safari

Reset Safari:

  1. Click Safari in the menu and select Preferences > Advanced.
  2. Enable Show Develop menu in menu bar.
  3. From the menu bar, click Develop and select Empty Caches.Reset Safari
Delete from macOS

Find all suspicious apps on your computer that you cannot remember installing and delete them, also ones that look suspicious to you. Try to remember when did Total Ad Performance ads first show up and eliminate programs that have been installed around that date. Then fix your browsers individually. If after completing these steps you still can see Total Ad Performance ads, try to reinstall infected browsers.

Remove the unwanted application:

  1. From the menu bar, select Go > Applications.
  2. In the Applications folder, look for any suspicious entries, then drag them to Trash (or right-click and pick Move to Trash).Uninstall from Mac

Delete leftover files and folders:

  1. Select Go > Go to Folder.
  2. Enter /Library/Application Support and remove any suspicious folders related to the unwanted program.
  3. Repeat the same check in the /Library/LaunchAgents and /Library/LaunchDaemons folders, deleting any suspicious entries.Delete leftover files from Mac
  4. Finally, empty the Trash to permanently remove the leftovers.
Reset Internet Explorer

Find and delete all suspicious add-ons. Delete everything that seems unnecessary to you.

Remove dangerous add-ons:

  1. Open Internet Explorer, click on the Gear icon (IE menu) on the top-right corner of the browser
  2. Pick Manage Add-ons.
  3. You will see a Manage Add-ons window. Here, look for suspicious plugins. Click on these entries and select Disable.Remove add-ons from Internet Explorer

Change your homepage if it was altered:

  1. Open IE and click on the Gear icon.
  2. Select Internet Options.
  3. In the General tab, delete the Home page address and replace it by your preferred one (for example, Google.com).
  4. Click Apply and then select OK.Reset IE homepage

Delete temporary files:

  1. Press on the Gear icon and select Internet Options.
  2. Under Browsing history, click Delete...
  3. Select relevant fields and press Delete.Clear temporary files from Internet Explorer

Reset Internet Explorer:

  1. Click on Gear icon > Internet options and select Advanced tab.
  2. Select Reset.
  3. In the new window, check Delete personal settings and select Reset.Reset Internet Explorer

Do not let government spy on you

The government has many issues in regards to tracking users' data and spying on citizens, so you should take this into consideration and learn more about shady information gathering practices.

Avoid any unwanted government tracking or spying by going totally anonymous on the internet.

You can choose a different location when you go online and access any material you want without particular content restrictions. You can easily enjoy internet connection without any risks of being hacked by using VPN.

Control the information that can be accessed by government any other unwanted party and surf online without being spied on. Even if you are not involved in illegal activities or trust your selection of services, platforms, be suspicious for your own security and take precautionary measures by using the VPN service.

Backup files for the later use, in case of the malware attack

Computer users can suffer from data losses due to cyber infections or their own faulty doings.

Ransomware can encrypt and hold files hostage, while unforeseen power cuts might cause a loss of important documents. If you have proper up-to-date backups, you can easily recover after such an incident and get back to work. It is also equally important to update backups on a regular basis so that the newest information remains intact - you can set this process to be performed automatically.

When you have the previous version of every important document or project you can avoid frustration and breakdowns. It comes in handy when malware strikes out of nowhere. Use for the data restoration process.

From our report of Aug 2016 · not reviewed since

How to remove Total Ad Performance pop up?

Total Ad Performance virus in Chrome or in other web browsers can be extremely hard to remove.

Although we always provide manual removal instructions, this time, we strongly suggest opting for automatic removal option. If you still want to try to delete it without using an anti-malware tool, please carry out these Total Ad Performance removal instructions carefully.

Remember that the developers of this adware continue to evolve this computer parasite, and that is why it is so hard to find it and eliminate it from the computer system.

Questions about Total Ad Performance virus

Is Total Ad Performance virus a virus?

Most programs that appear the way Total Ad Performance virus did are not viruses in the strict sense. They are potentially unwanted programs:

  • real software that arrives bundled with other downloads and then shows offers
  • changes browser settings
  • starts with Windows

Some are harmless, some are annoying and a few carry adware. What makes it worth removing is that you did not choose it.

Uninstall it from Installed apps and check the startup list and the browsers for anything added the same day. If it refuses to uninstall or returns after a restart, treat it as more serious and run a Microsoft Defender offline scan.

Total Ad Performance virus will not uninstall. What can I do?

First restart the PC and try again, because the program may have been running and locked its own files. If the uninstaller is missing or fails, start Windows in Safe Mode, where most third-party programs do not start, and remove Total Ad Performance virus from Installed apps there.

If it still refuses, delete its startup entry and its scheduled task, restart, and try once more. A program that actively prevents removal is behaving like malware, so finish with a Microsoft Defender offline scan. Avoid third-party uninstallers offered on search ads; several of them are unwanted programs themselves.

An ad showed a phone number and I called it. What now?

The number belongs to scammers, not to Microsoft or an antivirus company. If you only talked, hang up and do not call back. If you let them connect to the PC, disconnect it from the internet, uninstall the remote access program they used, such as AnyDesk, TeamViewer, ScreenConnect or UltraViewer, and run a full and offline scan.

If you paid or gave bank details, call your bank at once on the number printed on your card. Change any passwords you typed while they were connected, and report the call.

Can adware slow down my PC?

Yes. Adware runs in the background, loads ad scripts, opens extra tabs and contacts its servers, all of which use processor time, memory and bandwidth. Ad-heavy extensions also slow down every page, because they inspect and change it before you see it.

The effect is strongest on older PCs and when several adware programs arrived together. After removal, restart the PC and check Task Manager for anything still using a lot of resources that you do not recognise. Speed usually returns to normal once the ads stop.

Does adware steal passwords?

Ordinary adware is built to show ads, not to steal logins, and most of it never touches saved passwords. The line is blurry, though. Extensions that can read every page could capture what you type, and adware ads sometimes lead to phishing pages that ask for passwords directly.

If you entered credentials on a page reached through an ad, change that password from a clean device and turn on two-step verification. Otherwise, removing adware extension and clearing cookies is usually enough.

I clicked on one of the ads. Am I infected?

Probably not. Clicking an ad usually only opens a page, and a page cannot install programs on an up-to-date Windows PC without your help.

You are at risk only if you then downloaded and ran a file, allowed notifications, entered card or login details, or called a phone number shown on the page. Delete any download and run a full and offline scan.

Change passwords you typed, from a clean device. Call your bank if you gave card details. If you called a number or allowed remote access, see the next question.

Why didn't my antivirus catch Total Ad Performance virus?

Many security products do not block adware or notification sites by default, because users often agreed to them, even through a misleading prompt. Notification spam installs nothing at all, so there is no file to detect.

In Windows 11 you can make Microsoft Defender block potentially unwanted apps: open Windows Security > App & browser control > Reputation-based protection settings and turn on Potentially unwanted app blocking. If notifications caused the pop-ups, no scanner will report them; the fix is in the browser's site settings.

How did Total Ad Performance get on my computer?

Most of the time, it arrives alongside freeware or shareware, if the user fails to install these programs using Custom/Advanced settings. Software of this kind often comes bundled with free programs, fake updates or downloads from unofficial sites.

It can also arrive through a browser extension or a notification you allowed on a spam page. Think back to what you installed or allowed just before the first ad or redirect appeared.

Will Fortect remove Total Ad Performance virus?

Fortect scans Windows for malware and unwanted programs and repairs the system files and settings they change, and its free scan shows what it finds on your PC before you decide anything.

For Total Ad Performance virus, follow the plan above as well: the browser steps take back permissions and settings that no scanner treats as a threat, and uninstalling the program that brought it removes the source.

Run Microsoft Defender's full scan and, if anything was found, its offline scan as a second opinion. If the symptoms are gone after the plan and both scans are clean, there is nothing more to do.

Sources

  1. Google Chrome Help: Use notifications to get alerts (no longer online) (read October 7, 2026)
  2. FTC: How to recognize, remove and avoid malware (read October 7, 2026)
  3. Microsoft Learn: Microsoft Defender Offline (read October 7, 2026)
  4. Microsoft Learn: How Microsoft names malware (read October 7, 2026)

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