Adidas data breach: US customers' data might be at risk

by Alice Woods - -

Adidas announces about a potential data breach

Adidas Data Breach

Sports brand Adidas has announced about a possible data breach on late Thursday[1]. The company said that their security team became aware of the incident once they have received a report from an unauthorized party that one accessed private data of an Adidas customer. 

Currently, it is unknown how many customers might be affected. Although, inside sources claim that a few million people who have recently purchased from Adidas US website should take precautionary measures as their information is at risk[2]. The company contacted law enforcement and necessary services from multiple cybersecurity firms to deal with the issue.

Accessed information contained private customers' data

According to the report by Adidas representatives, the data breach exposed the following details of Adidas US customers[3]:

  • Contact information, including email and billing addresses;
  • Usernames;
  • Encrypted passwords.

According to the preliminary investigation, the limited data includes contact information, usernames and encrypted passwords <…>

Although, Adidas assured its customers that there is no reason to believe that any other sensitive data, like credentials, are exposed: 

Adidas has no reason to believe that any credit card or fitness information of those consumers was impacted <…>

The retail company is currently taking necessary measures to protect its customers and informing related parties. The officials from Adidas are notifying users who are believed to be affected. The company hasn't agreed to comment on more information about the breach[4].

At this time we have no information to share beyond what is in our statement.

Learn what to do after the data breach

If you receive a letter from Adidas stating that your private information might be at risk, you should immediately take necessary measures. For that, first, identify whether the email is authorized as scammers might send fake letters to trick users into manually exposing sensible details.

Usually, spam emails are designed to look legitimate and use similar or almost identical email address as the company. Additionally, there might be links to fraudulent sites which ask you to confirm your private information by submitting it. Note that these are the most common tactics employed by scammers to obtain credentials and other details. 

You should never give any information if the letter came from unauthorized parties. Instead, make sure that you have changed your password with a strong one and never reuse it on multiple other websites[5]. Stay cautious and be aware of cyber attackers.

About the author

Alice Woods
Alice Woods - Likes to teach users about virus prevention

Alice Woods is the News Editor at 2-spyware. She has been sharing her knowledge and research data with 2spyware readers since 2014.

Contact Alice Woods
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References