Is the Chive app a virus? Ads, pop-ups and how to stop them

The theCHIVE app is an ad-supported entertainment app, not a virus, and the website showed no notification request, pop-up or redirect on our one October 2026 visit. The "virus" reports are about banner ads, pages that open by themselves and prize scams, and you can stop them by updating or clearing the app, or deleting it.

Facts checked October 6, 2026. Removal steps tested on Windows 11 (26H2) and checked against Microsoft's and the browser makers' current documentation.

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thechive.com home page on 6 October 2026 with a consent banner for personalised advertising over the photo galleries
thechive.com on 6 October 2026: the gallery home page with the consent banner for personalised advertising.

TheCHIVE app: summary

TypeEntertainment app and website (Chive Media Group, LLC on the stores) that shows ads; not a virus, and not a program that installs more programs
RiskLow for the app itself; medium for the ads, redirects and prize scams people report through it
SymptomsPop-up and banner ads, pages that open another site or the App Store by themselves, "Congratulations iOS user" messages, crashes
How to get rid of itUpdate the app, clear its cache (Android), clear Safari's data (iPhone), or delete the app; no phone reset needed
Our check (6 October 2026)Website only: no notification request, pop-up, redirect or service worker on one visit; Google AdSense and Ad Manager; the apps were not tested
Running sinceThe domain thechive.com was registered on 12 July 2008 (GoDaddy, valid until 23 February 2027); the site launched in November 2008 according to Wikipedia
Removal

Scan the PC with security software to find and remove the malware and anything installed with it. Fortect scans Windows for malware and repairs the system files and settings it damaged.

Remove it nowTo use the full-featured product, you have to purchase a license for Fortect. The scan is free.
Show 13 more facts
Installed on the PCNothing: the app is for phones and tablets, and visiting the website installs nothing on a computer
Microsoft detectionNone: Microsoft Defender has no detection name for the app or the website, because nothing is installed on a PC by visiting it
First reported by us6 August 2019
Ad networks seenGoogle AdSense and Google Ad Manager on the website
EvidenceOur test of the website, the registry's record, the App Store and Google Play pages, Wikipedia, our 2019 report
NameTheCHIVE app
Domainsthechive.com
Ads shown asDesktop notifications
BrowsersChrome, Edge and Firefox
First seen6 August 2019
DistributionTypically redirects from streaming and download sites, fake "click Allow" checks and fake video players
DamageNotification ads that lead to scam pages, fake virus alerts and unwanted downloads
Facts checked6 October 2026

Facts checked on 6 October 2026 against our own test of the website in desktop Chromium from Lithuania, the registry's RDAP record, the App Store and Google Play pages, and Apple's and Google's help pages. The phone apps were not tested.

What the theCHIVE app is and where the "virus" talk comes from

theCHIVE is an entertainment app from the humour and photo site thechive.com. It is not a virus: it is a free app that shows ads and sells subscriptions, and the "virus" complaints are about the ads, the pop-ups and the pages they open.

  1. 1

    Install it from a store

    The app is listed on Google Play and the App Store under the name theCHIVE. Both listings name Chive Media Group, LLC as the developer.

  2. 2

    Scroll galleries and videos

    It shows photo galleries, memes and videos in the same style as the website, with sections such as Funny and Entertainment.

  3. 3

    Meet the ads

    Both store pages say the app contains advertising. Google Play adds "Contains ads" and "In-app purchases"; the App Store lists monthly, yearly and one-off "Support" purchases.

Also called
The Chive, theCHIVE app, "Chive App virus" (the old guide's wording)
Made by
Chive Media Group, LLC on both store pages; our 2019 picture of the App Store page named Resignation Media, LLC, which Wikipedia names as the site's owner
Where it runs
iPhone and iPad (iOS 15 or later) and Android phones and tablets; the website opens in any browser
Age rating
13+ on the App Store (infrequent crude humour and mature or suggestive themes); "Teen, Diverse Content: Discretion Advised" on Google Play
Paid for by
Advertising and subscriptions; the App Store page lists Monthly $6.99, Yearly $69.99 and Support $4.99 in the US

Why do people call it a virus? Readers and store reviewers describe pop-up ads, pages that jump to another address, and "you have won" messages while they use the app. Those are ad problems, not a program that infects the phone. Each one is covered below, with the steps to stop it.

Is theCHIVE app dangerous?

Our test on 6 October 2026

We opened the website thechive.com the way a visitor does: a clean desktop Chromium browser in English, from Lithuania. We did not test the phone apps, which is where the old complaints came from.

thechive.com · desktop Chromium · Lithuania (EU) · 6 October 2026

  • Notification requestNone on this one visit.
  • Pop-ups and new tabsNone on this one visit.
  • Redirects to other domainsNone. The address stayed on thechive.com.
  • Service workerNone registered in the browser.
  • Ad networksGoogle AdSense and Google Ad Manager, with 47 outside hosts loaded in all (ad, tracking, comment, payment and loyalty services).
  • Consent bannerA banner asked for consent to use personal data for personalised advertising and said the data is shared with 632 partners. It offered "Do not consent" and "Consent" buttons; we clicked neither.
  • Not testedThe iPhone and Android apps, a second visit, clicking into galleries, other countries, mobile browsers and logging in. Ads and pop-ups can differ by country, device and visit, so this result does not clear the app.

Low risk for the website on this one visit The home page asked for nothing and sent us nowhere. That says nothing about what the apps show, so the sections below treat the ads and redirects people report as real until you have checked your own phone.

What changed since our 2019 report

  1. 2007 and 2008

    The company and the site start

    Wikipedia says John and Leo Resig founded Resignation Media, LLC in August 2007 and launched thechive.com in November 2008. The registry shows the domain created on 12 July 2008, with GoDaddy as registrar and the registration valid until 23 February 2027.

  2. August 2019

    Our report: "a pop-up nightmare"

    We described the app as a source of ads, redirects and scam messages and listed Android and iPhone clean-up steps. The App Store page we pictured showed the app as theCHIVE, rated 17+, from Resignation Media, LLC, with 4.5 stars from 134.4K ratings.

    App Store page of theCHIVE in 2019: green C icon, rating 17+, Resignation Media, LLC, 4.5 stars with 134.4K ratings, and the website below
    The App Store listing as captured for our 2019 report: 17+ rating, Resignation Media, LLC, 134.4K ratings.
  3. 2019

    The scam message in the old report

    One of our 2019 pictures shows an iPhone pop-up reading "CONGRATULATIONS iOS user! Your iPhone has been randomly selected" from an address that starts with exclusive.notification-00, beside screenshots of the app. The message is the typical "prize" scam; the picture alone does not show that the app itself sent it.

    iPhone pop-up from exclusive.notification-00 reading Congratulations iOS user, with two theCHIVE app screenshots and a woman holding her head
    2019: a "Congratulations iOS user" prize pop-up shown next to the app's screenshots in our report. A scam message, not a feature of the app.
  4. October 2026

    Our new check: the stores and the site

    The developer is now Chive Media Group, LLC on both stores. The App Store page shows 168K ratings at 4.6 and the Google Play page 269K reviews at 4.4 with 5M+ downloads. Both say the app contains ads, and reviewers on both pages still complain about ads, crashes and pop-ups. The website asked for no notifications and opened no pop-up on our visit.

Where you meet the name, and what each one is

"Chive App virus" is a label for several different things. Match what you see to the row, because each is stopped in a different place.

Based on the store pages of 6 October 2026, our 2019 pictures and our website test.
Where you meet itWhat it isHow to stop it
theCHIVE app on an iPhone or iPadThe app from the App Store; it contains advertisingUpdate it, delete it, or live with the ads (steps below)
theCHIVE app on an Android phoneThe app from Google Play, which lists ads and in-app purchasesClear its cache, uninstall it, or live with the ads
thechive.com in a browserThe website we tested; it showed no prompt or redirect on one visitClose the tab; if it sends notifications, remove the permission in the browser
Ads or banners inside the appThird-party advertising the developer allowsReport to the developer; the only user-side fix is deleting the app or paying for the ad-free option reviewers describe
A pop-up that opens the App Store or another pageReported by app reviewers; we did not reproduce itClose it and do not tap Install or OK; update the app and check the phone's settings
"Congratulations iOS user" or "you won" messagesA scam that borrows the app's popularity; not from the developerClose the page, do not enter data, and see "If you entered details or installed something" below
Windows PCThere is no Windows version of the app; only the website opens on a PCUse the browser steps for notifications on the PC

Nothing in the store listings says the app installs a second program. If something else appears after you used it, it came from an ad you tapped or a file you ran, not from the app itself.

The real risks, from most to least serious

The app is a real product from a real company, so the danger is not the app itself but what ads and scams reach you through it.

  • High

    Prize and "virus found" scams

    Messages such as "Congratulations iOS user" lead to pages that ask for personal details, a card number or an install. The old guide warned that people who claim a prize are asked for banking details and criminals can then steal them. That is the biggest harm.

  • Medium

    Redirects to unsafe pages

    Reviewers on the App Store page describe pop-up ads that open the App Store by themselves. Any ad that sends you to another site can land you on a page with a fake warning or a booby-trapped download; the old guide listed MacKeeper-style offers among them. Hackers can also buy ad space, so a bad link can appear even when the developer means no harm.

  • Medium

    Ads placed by third parties

    The developer or the ad networks it uses decide what appears. Developers sometimes allow loud ads for revenue, and an ad from an unknown network can turn out to be rogue. We did not test the apps, so we cannot say how often this happens now.

  • Low

    Data the app collects

    The App Store privacy label says usage data may be used to track you across other companies' apps and sites, and that coarse location and advertising data may be collected for third-party advertising. Google Play says the app may share location, personal info and app activity with third parties and that you can request deletion.

  • Low

    Crashes and slowdowns

    Many reviews of both apps complain of freezing, crashing and battery drain. They are annoying, not a sign of infection.

What the store labels say the app may handle

  • Usage data
  • Coarse location
  • Advertising data
  • Personal info (Google Play)
  • Crash and performance data

Labels are filled in by the developer and are not verified by Apple, as the App Store page itself says.

How to remove theCHIVE app

How to stop theCHIVE app notifications

Do this in every browser you use, and in every profile inside it: each keeps its own list of sites allowed to send notifications.

Nothing has to be uninstalled for the notifications themselves.

Which browser shows the ads?

  1. Step 1: Remove thechive.com from Chrome's notification list

    Chrome keeps a list of every site you once allowed to send notifications, and thechive.com is on it. Paste chrome://settings/content/notifications into the address bar, find thechive.com under Allowed to send notifications, open the three-dot menu next to it and pick Remove.

    Then click Add next to Not allowed to send notifications and type thechive.com, so the site cannot ask a second time. Repeat it in every Chrome profile you use on Windows 11 or Windows 10, since each profile has its own list.

    Chrome Settings, Notifications page with the allowed and not allowed site lists
    Chrome on Windows 11: Settings > Privacy and security > Site settings > Notifications.

    Full procedure with screenshots: Stop website notifications and pop-ups

Still there? More for Google Chrome

  1. Remove extensions you do not recognise

    Paste chrome://extensions into the address bar and click Remove on anything you did not install yourself, especially video downloaders, "search" or PDF helpers added recently.

    Full procedure with screenshots: Remove a browser extension

  2. Clear the site data

    Press Ctrl + Shift + Delete, choose All time, tick Cookies and other site data and Cached images and files, and click Delete data.

  3. Reset Chrome

    Open Settings > Reset settings > Restore settings to their original defaults and confirm with Reset settings. This resets the start page, search engine and pinned tabs and turns off extensions; bookmarks and saved passwords stay. To stop notifications after you close Chrome, also turn off Settings > System > Continue running background apps when Google Chrome is closed.

    Full procedure with screenshots: Reset a browser and fix a hijacked search engine

Then, whichever browser you use

  1. Step 2: Scan the PC if you downloaded anything from the ads

    If you only saw the notifications and clicked nothing, you can stop before this step. If a notification led you to download or run something, delete that file, then scan Windows.

    In Windows Security > Virus & threat protection > Scan options, run a Full scan, then choose Microsoft Defender Antivirus (offline scan) and Scan now. The offline scan restarts the PC and takes about 15 minutes on Windows 11 and Windows 10.

    Windows Security Scan options with Microsoft Defender Antivirus offline scan selected
    Windows 11: Windows Security > Virus & threat protection > Scan options.

    Full procedure with screenshots: Run a Microsoft Defender Offline scan

Stop the ads and pop-ups on your phone

Work through these in order and stop when the problem is gone. None of them needs an antivirus app, and none needs the phone to be erased.

  1. 1

    Update the app first

    Open the App Store or Google Play, search for theCHIVE and tap Update if it is shown. The App Store page lists a new version every few weeks, most with performance and bug fixes.

  2. 2

    Android: clear the app's cache

    Open the phone's Settings > Apps > See all apps > theCHIVE > Storage & cache > Clear cache. The old guide cleared the browser instead; the ads come from the app, so clear the app. Menu names vary by phone maker. If it still misbehaves, use Clear storage, which also signs you out.

  3. 3

    Android: force stop, then reopen

    On the same App info page tap Force stop, then restart the phone and open the app again.

  4. 4

    iPhone: clear Safari's data

    If the pop-ups appear in Safari rather than in the app, open Settings > Apps > Safari, tap Clear History and Website Data, choose the time range and tap Clear History. On earlier iOS versions the same button is in Settings > Safari.

  5. 5

    Delete the app

    On iPhone, touch and hold the app on the Home Screen, tap Remove App, then Delete App, then Delete. On Android, open Google Play > Profile icon > Manage apps & devices > Manage, choose theCHIVE and tap Uninstall. You can read the same content on the website.

  6. 6

    Check for a profile you did not install (iPhone)

    Open Settings > General > VPN & Device Management. If it shows no profile, nothing is installed there. If you see one you do not recognise, tap it, choose Delete Profile and restart the iPhone.

The old guide's last step on iPhone was Erase All Content and Settings. That wipes the phone and is not a fix for ads in one app, so we dropped it from the plan; use it only if a profile will not delete and you have a backup.

After removal: keep the ads from coming back

If you entered details or installed something

Closing the pop-up is enough if you tapped nothing. If you tapped a prize or warning ad and then typed in details, installed something or ran a file, do the steps for your device.

  1. 1

    Stop and change what you typed

    If you gave a password, card number or personal details, change that password everywhere you use it and call your bank about the card. The old guide warned that a prize offer will ask for banking details; do not give them.

  2. 2

    Phone: delete what you installed

    On iPhone, delete any app or profile you do not recognise (see the plan above). On Android, open Settings > Apps and uninstall anything installed on the day you tapped the ad.

  3. 3

    PC: uninstall what came with it

    If an ad on a computer made you run a file, open Settings > Apps > Installed apps in Windows 11 (Apps & features in Windows 10), sort by install date and uninstall anything installed that day (Uninstall a program or app in Windows On uGetFix).

  4. 4

    PC: scan, then scan offline

    Run a Microsoft Defender Full scan, then the Microsoft Defender Antivirus (offline scan), which finds trojans and backdoors that hide while Windows runs. Programs from ads can leave extensions and files behind, so the scan shows where they sit.

  5. 5

    PC: reset the browser

    Use the reset step for your browser above if the start page, search engine or extensions changed.

An installed app that only shows ads is a nuisance. An app that asks for your passwords or banking details is not, so treat any request like that as a scam.

How to keep it from happening again

Do

  • Install apps only from the App Store or Google Play, and read the developer name: for this app it is Chive Media Group, LLC.
  • Keep iOS, Android and every app up to date, and keep Google Play Protect (Android) switched on.
  • On a computer, choose Custom or Advanced setup when an installer offers it and untick extra programs; "Quick" or "Recommended" setups are where bundled add-ons are pre-ticked.
  • Use a working, updated security program on the PC (Microsoft Defender is built in) and run an occasional full scan.
  • In Chrome, turn off notification requests: Settings > Privacy and security > Site settings > Notifications > Don't allow sites to send notifications.
  • Use a VPN only from a vendor you trust, and keep a current backup of your files (File History or OneDrive) so a bad install does not cost you documents.

Don't

  • Tap OK, Install or Allow on a pop-up that says you won a prize, that the phone is infected or that you must update.
  • Enter card details, a phone number or a password on a page an ad opened.
  • Download "cleaner" or "antivirus" apps because an ad told you to; they are a common way adware spreads.
  • Run an .exe, .msi or .apk file from an ad or a pop-up, even if it carries the app's name.

Questions about theCHIVE app

Is the Chive app a virus?

No, the theCHIVE app is not a virus; it is a free entertainment app that shows ads and sells subscriptions. Google Play and the App Store both list Chive Media Group, LLC as the developer and both say the app contains advertising.

What people call a "virus" is the stream of pop-ups, banners and redirects, plus prize scams that borrow the name. We tested only the website on 6 October 2026, and it asked for no notifications and opened no pop-ups on that one visit.

We did not test the apps, so a quiet website does not clear the ads some reviewers describe. Install it only from the official stores, and delete it if the ads bother you.

Why does the Chive app show so many ads?

The app lives on advertising and subscriptions. The App Store page says it contains advertising and lists monthly, yearly and "Support" purchases, and Google Play says it contains ads and in-app purchases.

Reviewers on both pages complain about banner ads that cover the screen, video ads that start unannounced and pop-ups that interrupt browsing. The old guide said the developer may allow ads for a bigger income, which fits what the store pages show.

The ads come from ad networks, not from malware on your phone, so cleaning the phone will not stop them. Your choices are to put up with them, pay for an ad-free option where one is offered, or use the website instead.

Why does the Chive app open the App Store or other pages by itself?

An ad inside the app is the usual cause, not a virus on the phone. A reviewer on the App Store page describes pop-up ads that open the App Store on their own and have to run their course, and the old guide described redirects after almost every tapped picture.

We did not reproduce this in the apps, so treat it as reports. Close the page with the back gesture and do not tap Install, Open or OK.

Update the app, clear its cache on Android or Safari's data on iPhone, and delete the app if it keeps happening. Never enter details on a page an ad opened.

Is the "Congratulations iOS user" message from the Chive app?

No, it is a scam message that borrows the app's popularity, not something the developer sends. Our 2019 report shows one such pop-up from an address beginning exclusive.notification-00, next to the app's screenshots, but the picture alone does not show where it came from.

A real prize never asks you to tap OK to take part or to enter banking details. Close the page, do not tap anything inside it, and do not type a card number or password.

If you already did, change that password and call your bank about the card. If a profile or app was installed, remove it with the steps in this guide.

How do I stop Chive ads on Android?

You can only reduce them, because the ads belong to the app. First update theCHIVE from Google Play. Then open Settings > Apps > See all apps > theCHIVE > Storage & cache > Clear cache, tap Force stop on the App info page and restart the phone.

Menu names vary by phone maker. If it still misbehaves, use Clear storage, which signs you out, or uninstall the app from Google Play > Profile icon > Manage apps & devices > Manage.

The old guide cleared the browser's cache instead, but the ads come from the app, so clear the app. You can read the same content on thechive.com in a browser.

How do I stop Chive ads on iPhone?

Update the app first, then decide whether the pop-ups are in the app or in Safari. If they appear in Safari, open Settings > Apps > Safari and tap Clear History and Website Data, then choose the time range and tap Clear History.

If they are in the app, the only complete fix is to delete it: touch and hold the app, tap Remove App, Delete App, then Delete. You can reinstall it later.

Check Settings > General > VPN & Device Management for a profile you do not recognise and delete it. You do not need to erase the iPhone, which the old guide suggested as a last step.

Is the Chive app adult content or safe for children?

The stores rate it for teenagers, not young children. The App Store page shows 13+ with infrequent crude humour and mature or suggestive themes, and Google Play shows Teen with "Diverse Content: Discretion Advised". The developer's Google Play text calls the content curated and family friendly, which is the developer's claim and not ours.

The old guide called the app adult-related; our 2019 picture showed a 17+ rating then. Because the ads come from third-party networks and are not controlled by you, a parent who allows the app should also review the phone's content restrictions and purchase settings.

Do I need an antivirus to remove the Chive app?

No, you do not need an antivirus to remove the app, because it is a store app you can delete like any other. Update it, clear its cache or Safari's data, and delete it if the ads continue. An antivirus helps only if you tapped an ad and installed something, or ran a file on a PC.

In that case, uninstall what you do not recognise in Windows Settings > Apps > Installed apps, and run a Microsoft Defender full scan followed by the offline scan. Do not install a "cleaner" app because a pop-up told you to; that is a common way adware spreads.

Does the Chive website send notifications?

On our visit on 6 October 2026 it did not ask for them. We loaded thechive.com in a clean desktop browser and saw no notification request, no pop-up and no redirect, though the page loaded Google ad scripts and a consent banner for 632 partners.

That is one visit from one country, so it does not prove the site never asks. If notifications from thechive.com reach you, someone clicked Allow earlier. In Chrome, open Settings > Privacy and security > Site settings > Notifications and remove the site, or use the browser steps in this guide.

Will Fortect remove theCHIVE app?

No program removes theCHIVE app itself, because there is nothing on the PC to remove: the notifications come through a permission saved in the browser, and only the browser's settings take it away, as the steps above show.

What Fortect can do is check the rest of Windows. Its free scan looks for malware, unwanted programs and damaged system files, which is useful if you clicked the ads, downloaded something from the pages they opened, or are not sure what else changed on the PC.

If the scan finds nothing and the notifications stopped after you removed the permission, this problem is solved. Use Microsoft Defender as a second opinion whenever you have downloaded files from pages like these.

Sources

  1. Verisign RDAP: thechive.com registration record (read October 6, 2026)
  2. Google Play: theCHIVE (Chive Media Group LLC) (read October 6, 2026)
  3. App Store: theCHIVE (Chive Media Group, LLC) (read October 6, 2026)
  4. Wikipedia: The Chive (read October 6, 2026)
  5. Apple Support: Delete your Safari history, cache, and cookies on iPhone (read October 6, 2026)
  6. Apple Support: Remove or delete apps from iPhone (read October 6, 2026)
  7. Apple Support: Review and delete configuration profiles (read October 6, 2026)
  8. Google Play Help: Delete apps on your Android device (no longer online) (read October 6, 2026)
  9. Google Help: Free up storage on your Android device (clear an app's cache and data) (no longer online) (read October 6, 2026)
  10. Google Chrome Help: Use notifications to get alerts (no longer online) (read October 6, 2026)

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